Non-Commercial Radio or Television Licences Policy Guidelines
The non-commercial policy guidelines are to ensure that new non-commercial community and access services do not duplicate services which are already provided by existing commercial and non-commercial broadcasters.
The purpose of the guidelines is also ensures that the programming of non-commercial community and access stations is focused on the needs and interests of the audiences they serve.
The definition of a non-commercial licence holder is:
- the applicant does not hold the licence rights to another frequency in the same location which could be used for the purpose;
- the constitution or articles of the association of the applicant or funding organisation show it to be clearly non-profit in nature;
- the applicant can demonstrate it does not intend to operate its service at a profit and can identify a permanent fund-raising mechanism to cover its costs, and is demonstrably financially viable and sustainable within existing public funding arrangements ;
- the format the applicant proposes is not operated by other stations on a “for profit” basis, and must complement and provide alternative services to those offered by existing broadcasters;
- the applicant is not primarily intending to raise funds for charitable purposes;
- the applicant is not paying higher than market rates for salaries or for other services. Such rates of payment would be taken to indicate a de facto commercial service, where proprietors received financial benefits for their services;
- advertising (or decoder revenue) is not planned to be more than 50% of the revenue. Taken as a general guideline, this would demonstrate the good faith of the organisation in respect of its intentions to operate on a non-profit basis; and
- the service is driven by programming tailored to a particular audience rather than the need to deliver a desired audience for advertisers.
To be considered for a licence issued for the purposes of non-commercial community and access broadcasting the proposed service must :
- Contribute to Government's broadcasting objectives.
- Be consistent with the definition of a non-commercial broadcaster.
- Be capable of commencing service within 3 months of an offer of a radio licence; and within two years for television licences.
The following will be taken into account when deciding on the allocation of licences for the purposes of non-commercial community and access broadcasting:
- The extent to which the proposal increases the diversity of programme choice for viewers or listeners.
- The extent to which a proposal can provide non-commercial services not being provided on a national level. These may include Parliamentary broadcasts, educational services such as foreign language programming, religious programming, coverage of minority sports, and New Zealand documentaries and short films.
- The extent to which the proposal provides access to local and regional programme makers.
- The extent of geographic coverage possible for non-commercial services, given spectrum capacity.
- The extent to which time is made available for non-commercial uses, including prime time.
- The extent to which the proposal can demonstrate that its overall objective is “not for profit”.
- The prospect that the proposal will be implemented.
- The extent to which the proposal contains sufficient accountability
mechanisms to ensure that it delivers on its undertakings
to provide services.
Arrangements may include:- Mechanisms for equitable allocation of air time among all interested users.
- Procedures for resolving disputes over allocation of time to users.
- Systems for ensuring efficient management of services.
- Provision of satisfactory services to the full variety of audience to be catered for.
- Mechanisms for ensuring compliance by all users on the frequency with broadcasting standards.
- any potential future public benefit from providing for the transition of services to digital transmission.
- any other benefits the proposal may offer.
